Author

Nicole Sheynin

Fueled by empathy-driven storytelling and good coffee, Nicole is a content marketing specialist at AlphaSense. Previously, she has managed her own website/blog and has written guest posts for various other publications.

pharmaceutical market research evolution

Trends11 min read

The Evolution of Pharma Market Research

The past few years have ushered in a seismic shift in the pharmaceutical industry. From billion-dollar, government-funded research initiatives to...

consumer goods trends and outlook

Trends12 min read

Consumer Goods Industry Trends and Outlook for 2024

In times of economic uncertainty, the consumer goods industry is typically the first and most heavily impacted sector. This market...

AS Blog CPG Facing Downturn

Product14 min read

How to Conduct Consumer and Retail Market Research

The consumer and retail (C&R) industry is evolving rapidly due to a combination of new innovations and technologies, shifts in...

consulting deeper market research artificial intelligence

Product15+ min read

12 Competitor Monitoring Tools to Trial in 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies,...

AS Blog Tech Market Research

Product15+ min read

How to Conduct Tech Market Research

The technology industry is evolving at a rapid clip as new innovations, trends, and market players emerge every day. For...

content sets for navigating economic uncertainty

Product10 min read

4 Critical Content Sets For Navigating Economic Uncertainty

Since 2020, the global economy has undergone its fair share of volatility due to a host of macroeconomic and geopolitical...

technology industry trends

Trends15+ min read

Technology Industry Trends and Outlook for 2024

Over the past few years, the technology industry has experienced dramatic highs and lows. 2020 and 2021 were marked by...

medtech market research

Trends15+ min read

Top Medical Device Trends & Outlook for 2024

The medical technology, or medtech, industry incorporates various technologies—both physical and digital—that are designed to improve patient care, increase efficiency...

medtech trends 2024

Trends15+ min read

Top Medtech Trends & Outlook For 2024

Medical technology, or medtech, lies at the intersection of two of the most fast-changing and innovative industries—healthcare and technology. Forward-thinking...