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The ROI of Generative AI

Generative AI continues to capture the imagination of business leaders, but is it truly paying off? As early adopters report significant gains, many organizations remain stuck in pilot mode or struggle to quantify results.

Measuring ROI from genAI is inherently complex. Still, a growing number of companies are beginning to track the financial impact of genAI, and success patterns are starting to emerge.

In this report, discover:

  • The current state of genAI ROI across industries
  • The cross-industry use cases delivering the most consistent returns
  • The strategic behaviors that set genAI leaders apart
  • What to expect going forward as costs fall and tools evolve

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Top AI Use Cases for Investment Firms

Recent findings show that while financial services companies are rapidly scaling enterprise AI integration, a majority are still not generating meaningful ROI.
Title: Top AI Use Cases for Investment Firms in 2026 by Barb Togue, illustrated with outline icons of money, circulation, and a magnifying glass.

Top AI Use Cases for Consulting Firms

The top consulting teams have moved beyond isolated AI experimentation and disconnected tools. They’re using AI to generate decision-grade outputs tailored specifically to them. In this report, learn the top AI use cases that are transforming how consulting teams operate.
Title: Top AI Use Cases for Consulting Firms, with isometric line art illustrations of a data dashboard, chat bubbles, and a person working at multiple monitors.

Luxury at an Inflection Point: What the Numbers Aren’t Telling Investors

Luxury has enjoyed close to four decades of near-continuous growth, and the industry has come to view that run as a baseline rather than an exception.
Dark blue graphic with the title "Luxury at an Inflection Point: What the Numbers Aren't Telling Investors." Features blue line drawings of a watch, handbag, and high heels, with text mentioning interviews with LVMH and Prada executives.

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